You’re not short on time to build an AI chatbot. You’re short on cover to put your name on it.
An agency with serious clients doesn’t skip proposing an AI chatbot because it lacks the hours: it skips it because if the bot fails in front of the client, the reputational damage is the agency’s. ShopBrain doesn’t sell you saved time: it sells you cover that lets you say yes to the project. The model that answers your clients runs in Europe, the AI Act obligations are implemented and tested, and from 2 August 2026 that cover has a legal deadline. The partner programme is the channel through which you resell it to your clients.
What you actually sell to your clients
Your Shopify and WooCommerce clients already have a project with you. An AI chatbot is an upsell decided in a call, not a new sale from scratch.
What makes them sign isn’t «we have AI»: everyone does. It’s being able to say, by name and verifiably, where the data ends up and that the legal obligations are met — the thing a chatbot built on OpenAI cannot claim.
You bring the client relationship. We bring the product, the European infrastructure and the signable documents. The margin is yours.
Three ways to partner — three promises, not three discounts
Each level is a different promise, and each promises only what the code does today. Where «true today» ends, we tell you line by line.
Level 1
Resell ShopBrain at your own price
A negotiated reseller price.
You buy at an agreed discounted price — a dedicated coupon or a custom plan, both real in our billing — and resell to your client at the price you set. The margin is the difference, and it stays entirely yours. No development to do: it works with today’s billing.
True today: Automatic recurring commission is in the works: we won’t promise it until it’s live in production. Today the margin is the reseller price, not a percentage.
Level 2
Manage your clients from one login
A multi-store console with distinct roles.
One login, all your clients, a different role for each. The store switcher, per-store roles and data isolation between one client and another exist and work today.
True today: Onboarding is white-glove: our team associates your clients’ stores with your account. We don’t leave you alone in front of the configuration — and we won’t call it self-serve until it truly is.
Level 3
Put your brand on it, not ours
The widget carries no vendor’s brand.
No «powered by», your colours and your copy: in the widget the end client sees your brand, not ours.
True today: It’s less than full white-label: a fully custom domain and your own logo inside the widget are on the roadmap, and we don’t pass them off as available today. But what we remove — the vendor’s brand — we remove for real.
What you can prove to your client
Not promises: claims your client can verify. That’s what wins you the call against a competitor built on OpenAI.
The model that answers your clients runs in Europe
Inference is run by providers established in the European Economic Area. It isn’t a policy you negotiate: a European store cannot be pointed at a model served outside the area — the error fires before a single token leaves the process.
The AI transparency notice is always on, and cannot be switched off
On the widget and WhatsApp, the disclosure required by AI Act art. 50 is always on, and isn’t an option someone can turn off by mistake: it’s in the code, with tests that verify it. And it’s written precisely — it says an AI or a human operator may reply, not «you’re talking to an AI» when sometimes there’s a person behind it: the kind of detail a client notices, and a product built in a hurry gets wrong.
The AI Act self-check quiz is yours to bring to your clients
You reuse our quiz — five questions, no email — as a prospecting tool on your own portfolio. You don’t have to build a lead magnet: you already have one, with tests behind it.
What we can’t prove, we don’t write: no ISO 27001 or SOC 2 certification, and we say so. In this market the only thing that converts is what the client can verify — and that’s exactly what we hand you.
How it works, concretely
From first contact to active client, no surprises.
- 1You bring the AI Act quiz to your clients: whoever comes out non-compliant becomes a warm lead.
- 2You talk to us in a call — a person, not a form — and we agree your reseller price.
- 3White-glove onboarding: our team connects your clients’ stores to your account.
- 4You resell at your price, manage everything from one login, the margin is yours.
Frequently asked questions
How much do I earn as a partner?
You buy ShopBrain at a discounted reseller price we agree together, and resell to your client at the price you set. The margin is the difference, and it stays entirely yours. Automatic recurring commission is in the works: we won’t promise it until it’s live in production.
Do I have to build a lead magnet to find clients?
No. We give you our AI Act self-check quiz — five questions, no email — to use as a prospecting tool on your portfolio. It’s already live and tested: anyone who comes out non-compliant is a client who needs exactly what you resell.
What can I tell the client about AI Act compliance?
The specific, verifiable things: that the model that answers runs in Europe, and that the art. 50 transparency notice is on and cannot be switched off on the widget and WhatsApp — written precisely, because it says an AI or a human operator may reply, not «you’re talking to an AI» when sometimes there’s a person behind it. We won’t have you claim the product clears you across the board on the AI Act, because that shortcut doesn’t hold — and to a B2B client who checks, it doesn’t hold.
Is it really white-label? Does the end client not see ShopBrain?
In the widget you can remove any vendor branding: no «powered by», your colours and copy. A fully custom domain and your own logo inside the widget are on the roadmap, and we don’t sell them as available today. What we promise is what the code does: the vendor’s brand genuinely disappears.
How does managing several clients work?
With a single login you manage all your stores, with a distinct role for each and data isolated between one client and another. Onboarding is handled by our team: we’re the ones who associate your clients’ stores with your account.
Become a ShopBrain partner
Do you have Shopify or WooCommerce clients you’d like to propose an AI chatbot to, without putting your name on the risk? Let’s talk in a call and build your reseller price.