White-label chatbot: the widget carries your brand, not ours
Colors, font, shape and position of the widget, the assistant’s name and every text the user reads are yours. Our logo never appears and there is no “powered by”: the icon is neutral and takes your color.
What it actually does, step by step
Everything the customer sees is yours
Colours, font, shape and position of the widget are all set by you; you choose the assistant’s name; the text people read — the greeting, the buttons, the system messages — is the text you write. The icon carries no mark: it is neutral and takes your colour. The result is that the assistant looks like a part of your site, because visually it is.
The line that is not there
No logo and no "powered by" at the bottom of the chat window. It is not an extra you buy: it simply does not appear, for anyone.
There is no "powered by"
That is the line that usually sits at the bottom of a chat window, small, with the vendor’s name and a link to their site. It is not here, and removing it is not an extra you buy: our logo appears nowhere in the widget. Someone opening the chat on your store has no way of knowing who supplies it — which is exactly the point when you are reselling it, or when your brand should not share the stage with anyone.
The one label we never remove
The indication that you are talking to an automated system stays visible: the AI Act requires it, and a chat pretending to be a person is a legal problem for whoever publishes it.
The one label that stays is "AI"
A single indication remains visible: the one telling users they are talking to an automated system. We do not remove it for anyone, at any price. The AI Act requires it, and a chat pretending to be a person is the customer’s legal problem before it is ours. We would rather say so here, plainly, than let it surface mid-negotiation: everything else can be branded, this cannot.
For those who deliver to several clients
The brand configuration lives at account level and can be attached to more than one store, so an agency sets up a client’s identity once and applies it where needed, instead of repeating the same choices on every delivery. Each brand carries its own colours, text and assets, and clients stay separate from one another.
Does your logo appear anywhere in the widget?
No. No logo and no "powered by", anywhere in the chat window. The icon is neutral and takes the colour you set.
Can I remove the "AI" label too?
No, and it is not a commercial restriction: that label tells users they are talking to an automated system, which the AI Act requires. It is the only element that cannot be customised, and it applies on every plan.
Does branding apply on WhatsApp and Telegram as well?
On those channels the look is decided by the messaging app, not by us: there you customise the assistant’s name and the way it writes, not the colours. Colours, font, shape and position apply to the widget on your own site.
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